> answers/cost
How much does a custom website cost?
UPDATED OCTOBER 30, 2026
A custom website costs $3,900 at Ghost, fixed, live in about 14 days. Custom means designed from a blank page for your business and coded by hand on a modern stack, with no theme, page builder or plugin underneath. A template is cheaper on day one because the design decisions were made for someone else; you pay for that later in speed, in looking like your competitors, and in the plugins you keep renewing to keep it working.
Custom versus template, honestly
- Design: custom is drawn for you; a template is a layout you fill in.
- Speed: custom code ships only what it needs; templates ship everything they might need.
- Search: custom structure follows your customers' questions; templates follow the theme's sections.
- Ownership: custom code is yours; templates are licences.
- Price: a template is cheaper to start and dearer to keep.
When a template is fine
When the site is a placeholder, when nobody will find you through search anyway, or when you are testing an idea before committing. When the site is how customers judge you before they call, it is not.
> faq
Related questions
- Is a custom website worth it for a small business?
- If customers compare you to competitors online before choosing, yes. The site is the first impression and the thing that gets you found. If not, a template may be enough for now.
> open_channel.exe
Tell us what you need. Any budget.
Say what you have in mind and what you can spend. You get back what we would build for it, how long it takes and a fixed price, usually within one business day.
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